Machine branding
14 June 2024
Font
17 June 2024
Machine branding
14 June 2024
Font
17 June 2024

Colours

Colour concept

White and black are mainly used for text and backgrounds. The TVI colour black background is mainly used for backgrounds and for text on white. The colour is also used in illustrations and graphics. The TVI colour blue is used as an accent colour on black or white. This applies to text, icons and illustrations. This colour can be used as a secondary colour in illustrations and graphics.
Functional grey tones can be used to complement backgrounds, illustrations, graphics and text.

Brand colour

The MULTIVAC brand colours are used exclusively as solid colours. They must not be darkened, lightened or displayed transparently.

TVI background black

RGB: 0 | 0 | 0
HEX: #000000
CMYK: 40 | 0 | 0 | 100
Pantone Black
RAL 9005
Oracal 702
HKS 88 K

TVI Logo | Text | Teaser | Call2Action Blue

RGB: 12 | 104 | 176
HEX: #0c68b0
CMYK: 100 | 50 | 0 | 0
Pantone 2935 C
RAL 5017
Oracal 631-98
HKS 44 K

Secondary colours

The secondary colours at TVI are used for the different business areas to separate them from each other in terms of colour. This is done in the form of headings, icons or clicks in the respective business unit colour.

TVI Tempering

RGB: 90 | 145 | 205
HEX: #5a91cd
CMYK: 75 | 30 | 0 | 0
Pantone 279 C
RAL 5015
Oracal 555
HKS 44 K - 70%

TVI Portioning

RGB: 277 | 6 | 19
HEX: #e30613
CMYK: 0 | 100 | 100 | 0

TVI special application

RGB: 255 | 237 | 0
HEX: #ffed00
CMYK: 0 | 0 | 100 | 0

TVI Insert

RGB: 249 | 174 | 0
HEX: #f9ae00
CMYK: 0 | 36 | 100 | 0

TVI lines

RGB: 0 | 118 | 58
HEX: #00763a
CMYK: 93 | 38 | 100 | 0

TVI Training

RGB: 122 | 33 | 130
HEX: #7a2182
CMYK: 65 | 100 | 0 | 0

TVI all-rounder 

RGB: 156 | 79 | 0
HEX: #9c4f00
CMYK: 0 | 64 | 100 | 44

Functional grey tones

Functional grey tones can be used to complement backgrounds, illustrations, graphics and text.

 

RGB: 57 | 57 | 57

HEX: #393939

RGB: 74 | 74 | 748

HEX: #4A4A4A

RGB: 87 | 87 | 87

HEX: #575757

RGB: 99 | 99 | 99

HEX: #636363

RGB: 111 | 111 | 111

HEX: #6F6F6F

RGB: 124 | 124 | 124

HEX: #7C7C7C

RGB: 135 | 135 | 135

HEX: #878787

RGB: 146 | 146 | 146

HEX: #929292

RGB: 157 | 157 | 157

HEX: #9D9D9D

RGB: 168 | 168 | 168

HEX: #A8A8A8

RGB: 178 | 178 | 178

HEX: #B2B2B2

RGB: 188 | 188 | 188

HEX: #BCBCBC

Grey Background Online

RGB: 242 | 242 | 242

HEX: #f2f2f2

RGB: 198 | 198 | 198

HEX: #C6C6C6

RGB: 208 | 208 | 208

HEX: #D0D0D0

RGB: 218 | 218 | 218

HEX: #DADADA

RGB: 227 | 227 | 227

HEX: #E3E3E3

RGB: 237 | 237 | 237

HEX: #EDEDED

RGB: 246 | 246 | 246

HEX: #F6F6F6

Colour weighting


The colour weighting in TVI media should correspond approximately to the displayed area ratio. The background colour black predominates. Text and lines determine the proportion of white. The light grey is achieved by placing machine images. The blue colour is used for action areas, illustrations or to display the visual. It is also used as the font colour for headlines. Ideally, the photographs also fit into this colour harmony.

Black print

RGB: 0 | 0 | 0
HEX: #000000
CMYK: 40 | 0 | 0 | 100
Pantone Black
RAL 9005
Oracal 702
HKS 88 K

Black Online

RGB: 43 | 43 | 43
HEX: #2b2b2b

White print

RGB: 255 | 255 | 255
HEX: #ffffffff
CMYK: 0 | 0 | 0 | 0
Pantone 
RAL 9010
Oracal 631-98
HKS 44 K

White Online

RGB: 252 | 252 | 252
HEX: #fcfcfc

Grey Background Online

RGB: 242 | 242 | 242
HEX: #f2f2f2

Possible colour combinations


Due to the poor contrast, no black text may be placed on a dark blue background or dark blue text on a black background.

en_GBEnglish (UK)